Questions
How Marks, the studio and the Market work.
What is a Mark?
A Mark is a living material recipe — colours, a material, motion and a type voice — that renders every design you make. Each Mark has a code like GR·K7Q2·MX and exactly one holder at a time.
Why does text look better on a Mark?
A Mark knows where your words are and rearranges itself: its calmest, best-contrasting part slides in behind them, the colours near the letters deepen or lift, and busy detail relaxes. Auto ink then picks light or dark type from what is actually behind each line. No boxes, shadows or blur — and you choose how much it responds.
Can someone copy my look?
Every Mark is checked against every other before it’s listed; anything too close is refused. Designs rearrange the field around their own content, so no two exports are the same image. The recipe itself only renders in Gradiently.
Who can make Marks?
Anyone. Craft one in the Forge and publish it to the Market. You earn 70% whenever someone claims or renews it, and 5% every time it’s resold.
What does it cost?
Designing is free, and so is claiming a Mark during the preview. Held Marks can be sold on at any price you set.
What happens if I stop paying?
Your licence runs to the end of its year, then you get a 30-day grace period. After that the Mark returns to the Market. Designs you already exported are yours to keep.
What sizes can I make?
Every common platform size — Instagram posts and stories, X, LinkedIn, YouTube, Pinterest, TikTok, Facebook, Open Graph, slides and print — plus any custom size from 100 to 6000 pixels. Finish one design and copy it to other sizes in one step.
What can I export?
PNG or JPEG at up to three times the design’s size, or a 5 to 30 second video of your Mark moving under still words. You choose the movement, pace, colour and particles, and every video loops seamlessly.
Can I use my own photos?
Yes. Upload or paste any image, crop it with a focal point, and tint it in your Mark’s colours as mono, duotone or a wash so it belongs to the design.
Can my team use the same Mark?
A Mark has one holder, but the holder can wear it across every personality they run — your name, your studio, a side project — and share designs by link.
Can I use Gradiently from an AI agent?
Yes. Gradiently speaks MCP: an assistant can search Marks, read your workspace and create designs that open straight in the studio.
Still stuck?
Write to hello@gradiently.app. A person reads every message. You can also look up any Mark by its code in the Market.